Robert Siegel Studio

Ceramicist Robert Siegel takes his craft seriously—but not much else. With his focus on tableware and an aesthetic that oozes warmth and hospitality, our initial focus was on the lucrative (but highly competitive) wedding registry market.

However, Robert had been gaining traction with LA and NYC chef-restauranteur-influencers. So we shifted our focus to this less saturated, more experiential—and more trusted—route to the consumer.

Our new objective became getting Robert's pieces featured as the house tableware in the most talked-about new restaurants and hotels in the country to drive consumer desire and e-commerce traffic. So we developed a messaging platform, website, and sales materials that reflected the kind of irreverence and outlaw spirit this heavily inked, knife-wielding crowd is known—and followed—for. The very same spirit Robert brings to his own work. Functional art: by enthusiasts, for enthusiasts.