top of page

strategic storytelling for human brands

Over the last 20 years, clients have come to know me for copy that connects. Writing that speaks directly to that relentless human longing to be seen, to belong, to be a part of something.

 

You feel the truth of it in your bones. And that builds trust. It engages. It influences. It sells.

 

It's the kind of thinking and writing I deliver for global brands, scrappy small businesses, and nonprofits, with results like:

  • A 23% increase in early applications from top students

  • A $675K jump in holiday hotel revenues

  • Booking out a first-of-its-kind industry event in 90 minutes

 

But as we race breathlessly towards AI everything, it’s clearer than ever that human connection is about more than sales and influence. It’s how we find the others. How we live as “us” without a “them.” And how we ultimately satisfy, in real life, that relentless human longing to be seen, to belong, to be a part of something.

Clients

They've included everyone from artists to nonprofits, US cities to global brands. Among them:

Kind Words

Thank you for feeling into and understanding me, my work and then translating it into text and design. WOW.

Maudisa M.

THERAPIST/COACH

© 2025 by Nancy Winebarger

Los Angeles, CA  |  Privacy

bottom of page